| THE BRIEF
The newspaper and Agency came up with the proposal to run a Classic Costume Drama promotion across a 3 week period.
DETAIL
The Agency licensed a range of the best and most contempory Classic Drama adaptations on dvd.
Pride and Prejudice launched the promotion, followed by 3 weeks of titles available to pick up from selected retailers.
The agency created a special dowload page with a free classical album giveaway to complement the dvd promotion.
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