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The Communications Practice - Marketing & Creative Services
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THE BRIEF

To commemorate the 65th anniversary of D-Day, the paper wanted to give away some war dvds specific to WW2.

DETAIL

TCP licensed 'True Glory', widely regarded as one of the greatest war documentaries ever made. This was covermounted with the paper on Saturday. Then the agency licensed 2 war films, 'Reach for the Sky' and 'In which we Serve', and had them put onto 1 dvd, which was covermounted in Sunday's paper.


The agency also created a bespoke web page, which acted as a portal to an archive of World War 2 footage, to view the site click here.


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DATE

June 2009

* SERVICES UTILISED

Design
Interactive
Licensing
Manufacturing
Media Promotions

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