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The Communications Practice - Marketing & Creative Services
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THE BRIEF

The client wanted to generate a direct response from a highly targeted audience, for the new autumn and spring brochures.

DETAIL

The agency negotiated with The Daily Telegraph and Direct Mailed to a highly targeted database of Telegraph readers.
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DATE

August 2004

* SERVICES UTILISED

Affinity Partnerships
Direct Mail
Media Promotions
Sampling

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